I believe that people, projects, partnerships and organisations only truly succeed once a principle based vision is in place - and that both principle and vision are integral to strategy and day to day delivery. By developing ways of living and working through principles first - we can achieve higher levels of satisfaction, happiness and effectiveness for ourselves and those around us.
"A principle based approach is one where a set of enduring core values have been deeply considered and tested - and from which all actions are first imagined and then delivered.
It is not a "quick fix" but equally, using the right techniques, it does not need to be a lengthy or expensive process. Once established, it frees an organisation to achieve incredible things."